The 2025 holiday season will be more competitive than ever, with rising costs, shifting shopper behaviors, and elongated shopping windows. Join Pacvue and Darkroom on October 9 at 10am PT / 1pm ET for a fireside chat on how Amazon Marketing Cloud (AMC) helps brands move beyond surface-level metrics, connect the dots across the customer journey, and activate strategies that deliver measurable results this holiday season.
- Proven ways brands are converting AMC insights into tentpole performance
- How to go beyond out-of-the-box AMC queries to unlock actionable insights
- Initial insights from Prime Big Deal Days and how to action on them
Through the Lens is Pacvue’s new series where we spotlight industry leaders, emerging trends, and innovative strategies shaping the future of commerce. Each edition offers practical insights and thought-provoking conversations to help you stay ahead.