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Amazon Ads Strategy: How to Respond to COVID-19
Brands will need to fully assess their current position, as well as the expected impact to their overall business for the foreseeable future.

Retaking Your Brand: How to Use Amazon Paid Search to Capture Sales With a Messy Third Party Channel
If you are an established national brand that sells on Amazon, you have likely encountered challenges with Third Party (3P) sellers.

How to Get Started with Instacart Featured Products
Instacart Advertising 101: how to get started with Instacart featured products, how Instacart keyword bidding works, best practices, and more.

Where eCommerce Stands for the Remainder of 2020
Beyond the broad trends, we looked at several categories’ effects from COVID and their outlook for the remainder of the year.

How to Get Started With Walmart Advertising
Here is a checklist of things to consider as you launch advertising campaigns on Walmart.com.

Four Key Differences Between Amazon and Walmart
From bidding to metrics, we lay out the key differences between Amazon and Walmart in this post.

How Brands can (and should) use Amazon Posts in 2020
Amazon Posts allows brands to use curated photos and visual content to engage shoppers and promote products.

How to Grow Your Walmart.com Sales With 2-Day Delivery
We’re here to explain what exactly Walmart’s fast delivery program entails, benefits, and how to get started.

New Exclusive Search Placements for Amazon Private Label Products
As they become more disruptive in their promotion of Private Label products, having a robust paid search strategy will be more critical than ever.

Number one tool for Amazon Advertising according to David Zimmerman, PPC expert
According to David Zimmerman, PPC expert, Pacvue is the number one tool for Amazon Advertising.

Understanding the Challenges of Amazon Marketing Optimization
Amazon requires an increasingly high level of active, real-time campaign management, putting a lot of pressure on brands and marketers to rise above the din.

Walmart’s Sponsored Products and How Brands Can Use Them
Walmart Sponsored Products are pay-per-click ads that appear in different locations on Walmart.com. Learn how they work, and how to leverage Sponsored Products to boost sales.




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