Tag: Strategy & Trends

November 10, 2020

What’s New: eComm Advances & Latest Features from Q3

If you’ve missed any of the major news and opportunities from Q3, here is a round-up of everything from last quarter to keep in mind as we move through Q4 and into 2021.

Strategy & Trends

1 minute

November 6, 2020

Bloomberg interview: Takeaways from Amazon’s Earnings Report

Bloomberg interview: Takeaways from Amazon's Earnings Report

Strategy & Trends

5 minutes

November 3, 2020

Ecommerce Advertising Growth Drivers in 2021

After the massive influx of new eCommerce shoppers, the rise of several new marketplaces, and the increase in options for advertisers, where will the industry go from here?

Strategy & Trends

5 minutes

October 23, 2020

Top 5 Walmart.com Advertising Optimizations Before Black Friday

5 optimizations to focus on before Black Friday on Walmart.com.

Strategy & Trends

1 minute

October 12, 2020

Bloomberg Interview: What to Watch for on Amazon Prime Day

Pacvue president and co-founder, Melissa Burdick, gives a preview of what to expect from Amazon.com Inc.'s retail bonanza, Prime Day, on "Bloomberg Technology."

Strategy & Trends

5 minutes

October 6, 2020

Q&A: Top Prime Day Tips from an Amazon Agency

In a recent interview, we spoke with Chris Mole and David Bradley from Molzi, a full-service Amazon agency, to discuss how they’re approaching Prime Day this year.

Strategy & Trends

5 minutes

September 23, 2020

CommerceLive Recap: Budget Fluidity is Key to Planning Your 2021 Ad Strategy

Recently, Pacvue President Melissa Burdick and COO Mindy Fashaw led a discussion on budget fluidity at CommerceLive 2020. Here are some key takeaways from the virtual conference.