Tag: Data & Insights
1 minute
What to Measure & How to Win in the World of Retail Media
The retail media landscape is expanding rapidly and offers brands new opportunities to engage with customers at the time of purchase. However, the increasing number of platforms and metrics can make it difficult to determine where to concentrate measurement efforts and how to transform resulting insights into successful strategies.
Primeros pasos con Amazon DSP: Una guía paso a paso para anunciantes globales
Our latest guide explores the valuable opportunities Amazon’s Demand-Side Platform (DSP) offers to advertisers...
1 minute
Inside Retail Media: 1-on-1 with Jeff Cohen, Principal Evangelist at Amazon Ads
Learn how Amazon Ads is leading the retail media advertising charge in this illuminating interview.
1 minute
Strategies for Winning the MegaSales
The MegaSales of the big retailers represent both risk and opportunity, and the trade-offs of both are constantly shifting. Listen to Digital Shelf Institute’s podcast with Sunava Dutta, Chief Product Officer at Pacvue, to delve into effective approaches to winning in key digital marketplaces. Here’s what it covers:
Q1 2025 Retail Media Benchmark Report
Explore quarterly performance data from Amazon Ads, Walmart Connect, and Instacart Ads, alongside insights into major product categories.
Q4 2024 Retail Media Benchmark Report
Explore quarterly performance data from Amazon Ads, Walmart Connect, and Instacart Ads, alongside insights into major product categories.
Getting Started with Amazon DSP: A Step-by-Step Guide for Global Advertisers
Our latest guide explores the valuable opportunities Amazon’s Demand-Side Platform (DSP) offers to advertisers...
9 minutes
Pacvue’s 2024 Year in Review: Innovation That Meets the Pace of eCommerce Change
See how Pacvue has grown, innovated, and adapted, across every facet of Commerce in 2024 in our year in review.
2024 Cyber 5 Benchmark Report
Explore 2024 Cyber 5 data, insights, and expert analysis. See how your brand compares across ad types and categories, plus tips for future sales events.
Getting Started with Amazon DSP Advertising Guide
Our latest guide explores the valuable opportunities Amazon’s Demand-Side Platform (DSP) offers to advertisers...
Navigating the Digital Data Ecosystem: Unlocking Opportunities for Growth
The digital data ecosystem is constantly evolving and changing as new data sets become available and brands work to connect the dots between each piece of the ecosystem. The important element for brands is learning how to navigate the complexity, break down silos in their organizations and turn insights into action at every step on […]
Q3 2024 Benchmark Report
This report provides an expansive overview of advertising data spanning the last five quarters on a broad scale. Drawing on insights gathered from thousands of advertisers utilizing Pacvue's platform and representing diverse brand sizes and product categories such as Pet Food and Supplies, Beauty and Personal Care, and Electronics, it stands out as one of the most comprehensive reports available in the industry.
Awards & Recognitions
