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Data & Insights
Strategy & Trends
Read time 4 minutes
May 23, 2023

Accelerate on Amazon Despite Austerity in Europe

Why brands with full-funnel, cross-retailer strategies and cross-platform promotion will win in European Retail Media and eCommerce

Data & Insights
Strategy & Trends
Read time 6 minutes
May 18, 2023

The Future of AI in Ecommerce: Tools, Strategies, and Challenges for Brands and Agencies

This blog discusses the increasing role of AI in eCommerce and dives into the tools, strategies, and challenges brands should consider to further grow market share.

Data & Insights
Retailer News
Read time 3 minutes
May 16, 2023

Boosting Profitability with Effective Amazon Strategy

Explore expert insights from Caterina Dragà, Amazon Marketing Specialist at FordeBaker, as she shares effective strategies to boost profitability and improve organic rank for eCommerce brands in an increasingly competitive landscape.

Data & Insights
Strategy & Trends
Read time 3 minutes
May 12, 2023

Elevate Your European Amazon Game: Pacvue Commerce & Ads for Increased Profits

Selling on Amazon Europe presents opportunities and challenges, but Pacvue Commerce & Ads offers a comprehensive solution to optimize brands' online presence, overcome obstacles, and achieve profitability and revenue growth in the European market.

Data & Insights
Strategy & Trends
Read time 5 minutes
May 10, 2023

The Evolution of Search: AI’s Impact on eCommerce

The evolution of search technology is shaping the future of eCommerce brands. In this article, we delve into the history of search and provide strategies on how to prepare your eCommerce brand for the future.

Data & Insights
Strategy & Trends
Read time 6 minutes
May 4, 2023

Decoding the Disrupted Consumer with Lauren Fernandes

Lauren Fernandes, NIQ's Global Director of Thought Leadership, sheds light on the era of the disrupted consumer, sharing insights observed in 2023, including the effects of inflation, cost of living, and recessionary mindset on consumer spending.

Data & Insights
Strategy & Trends
Read time 4 minutes
May 1, 2023

Navigating Q1 2023 Advertising Insights, Commerce Benchmarks, and Performance Strategies

Q1 2023 recap of quarterly trends and strategies for success featuring Pacvue's CPC Report and webinar that covered advertising performance for Amazon, Walmart, and Instacart Ads.

Data & Insights
Strategy & Trends
Read time 3 minutes
April 18, 2023

Demystifying Amazon DSP Metrics: A Conversation with Kiri Masters

Kiri Masters of Acadia discusses how brands can level up their Amazon DSP metrics and track incremental growth more effectively with Amazon Marketing Cloud (AMC).

Data & Insights
Strategy & Trends
Read time 5 minutes
March 30, 2023

Q1 2023 Commerce Review: Key Takeaways and Trends

Key updates, product releases, and positive changes from Pacvue and the industry in Q1 2023.

Data & Insights
Strategy & Trends
Read time 5 minutes
March 6, 2023

What You Need to Know About Amazon’s New Streamlined FBA Capacity Management System

Amazon's new FBA Capacity Management System streamlines giving sellers greater capacity limits, more control, and visibility over their inventory and supply chain.

Data & Insights
Strategy & Trends
Read time 4 minutes
March 2, 2023

Uncovering the Power of Rakuten: Your Key to Japan’s Booming Ecommerce Market

This post covers how to expand your eCommerce brand into Japan's booming market on the Rakuten marketplace.

Data & Insights
Retailer News
Strategy & Trends
Read time 5 minutes
February 28, 2023

The Rising Popularity of Amazon Marketing Cloud and How Pacvue Makes It More Actionable

This post details why AMC has grown so popular, new features brands can consider, and how Pacvue’s AMC dashboard is giving advertisers competitive advantages in their categories.

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