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Pacvue

Pacvue's unified commerce platform integrates retail media, commerce management and robust measurement tools into one solution.

Data & Insights
Strategy & Trends
Read time 8 minutes
June 26, 2023

Prep for Prime Day 2023: Strategies for Brand Success

As brand marketers, understanding the dynamics of Prime Day and developing effective strategies is crucial to seizing the opportunities presented during Prime Day. This year, Amazon has confirmed a date for Prime Day 2023, starting at 3 a.m. EDT from July 11-12 and spanning multiple countries across the globe. EMarketer’s latest Insider Intelligence report reveals […]

Product Updates
Read time 2 minutes
June 20, 2023

Pacvue Transforms Insights Delivery with New AI-Powered Solution, Pacvue XL Copilot

The Industry-first offering generates Excel-based data analysis and charts on demand to enhance the way brands manage and analyze commerce data

Data & Insights
Strategy & Trends
Read time 5 minutes
June 19, 2023

Create, Don’t Wait for Industry Standard KPIs in Retail Media and eCommerce

What is driving KPI standardisation across retail media, why full-funnel tracking is now table stakes and the role of retailers

Strategy & Trends
Read time 7 minutes
June 8, 2023

Tips for Actionable AI: Harnessing the Power of AI for Enterprise ECommerce Growth

In this blog, we’ll discuss the impact of AI in eCommerce efforts to propel valuable strategies, practitioner-level tools, and optimizations,

Product Updates
Retailer News
Read time 3 minutes
June 6, 2023

Pacvue Expands Advertising Partnership with Instacart to Support New Shoppable Ad Formats

Platform now offers seamless connection to Instacart's Display & Video API, unlocking new opportunities to engage consumers with immersive content.

Data & Insights
Strategy & Trends
Read time 4 minutes
May 23, 2023

Accelerate on Amazon Despite Austerity in Europe

Why brands with full-funnel, cross-retailer strategies and cross-platform promotion will win in European Retail Media and eCommerce

Data & Insights
Strategy & Trends
Read time 3 minutes
May 12, 2023

Elevate Your European Amazon Game: Pacvue Commerce & Ads for Increased Profits

Selling on Amazon Europe presents opportunities and challenges, but Pacvue Commerce & Ads offers a comprehensive solution to optimize brands' online presence, overcome obstacles, and achieve profitability and revenue growth in the European market.

Product Updates
Read time 2 minutes
March 27, 2023

Maximizing Commerce Potential: Pacvue’s Bold New Look

Maximize your commerce potential. We're thrilled to unveil our new company-wide rebrand.

Product Updates
Read time 3 minutes
March 27, 2023

Pacvue Unveils the Industry’s First Commerce Acceleration Platform

Pacvue, the commerce acceleration company, announces its rebrand and the delivery of a new integrated suite that combines marketplace operations, retail media activation, and measurement into a single platform.

Data & Insights
Retailer News
Read time 3 minutes
February 27, 2023

Bloomberg Technology: What Does Amazon’s Q4 Earnings Mean for Advertising?

Pacvue's Co-Founder and President Melissa Burdick shared her insights on Amazon's Q4 earnings and advertising growth on Bloomberg Technology.

Strategy & Trends
Read time 15 minutes
February 15, 2023

The Ultimate Amazon FBA Inventory Management Planning Guide

How to use Amazon’s Inventory Performance Index (IPI) score to create an FBA inventory planning strategy.

Data & Insights
Strategy & Trends
Read time 4 minutes
February 10, 2023

Global Benefits of Amazon Marketing Stream for European Sellers

This blog highlights newly available features and benefits that global Amazon sellers can leverage with access to granular data, reporting insights, and recommendations via AMS.

Awards & Recognitions