Now available on demand: Watch how retail media, AI, and measurement are reshaping commerce across Europe.

Pacvue for Amazon

Control Amazon Performance, End to End

Optimize full-funnel Amazon performance—from awareness to conversion—with unified media, retail, and AI-powered insights driving profitable growth.

Stop Reacting. Start Winning on Amazon.

Align media and retail execution to improve efficiency, reduce wasted spend, and drive measurable growth.

Retail-Aware Control

Activate campaigns based on inventory, pricing, and Buy Box to ensure spend drives conversion.

Demand & Share Growth

Capture more demand by expanding visibility, defending priority terms, and activating full-funnel strategies.

Profit-Driven Decisions

Let Pacvue Agent surface the right decisions  based on revenue, efficiency, and margin to scale performance with greater confidence.

All-in-One Amazon Execution

How Pacvue powers Amazon performance



Activate across Sponsored Ads, DSP, Video, and AMC

Manage Sponsored Products, Brands, Video, DSP, and AMC in one unified system.
Execute full-funnel campaigns—including high-impact video across awareness, consideration, and conversion.
Build and activate AMC audiences to reach high-value and new-to-brand shoppers.
Align strategy across ad types to drive consistent, scalable performance.
See how full-funnel activation drives growth

Execute campaigns based on real retail conditions

Activate campaigns using Buy Box, inventory, pricing, and profitability data.
Prioritize spend on in-stock, competitively priced products to drive conversion.
Align media and retail execution to reduce wasted spend across your catalog.
Optimize performance based on real-time conditions, not isolated metrics.
See how retail-aware control drives smarter Amazon execution

Grow visibility and capture incremental demand

Measure paid and organic Share of Voice to track and improve position.
Defend priority branded and category terms to maintain visibility.
Identify conquesting opportunities to capture competitor demand.
Expand reach with keyword and audience strategies to drive incremental growth.
Discover how Pacvue expands Amazon demand

Drive measurable outcomes with Pacvue Agent

Automate campaigns with rules, AI bidding, and keyword recommendations.
Optimize using dayparting, Marketing Stream data, and placement modifiers.
Manage budgets with pacing, flighting, and out-of-budget controls.
Reduce manual work and scale faster with automated workflows.
Explore predictive, margin-aware Amazon optimization

Measure impact and improve profitability

Measure incremental impact beyond ROAS with advanced modeling.
Optimize toward revenue, efficiency, and Net PPM% to improve margins.
Connect media, inventory, and cost data for full performance visibility.
Recover lost revenue from chargebacks, shortages, and deductions.
Track performance across media, retail execution, and operations.
Unlock revenue recovery and profit insights

Pacvue’s Commerce Operating System gave us the integrated visibility and control we needed to maximize Mitchum’s performance.”

Yana Borokhov Vice President, Retail & Search Engine Marketing, Horizon Media
+13% Average Weekly Revenue Lift
+19 Improvement in Best Seller Rank
+5% Paid Search Revenue Lift
+3% Paid Search Conversion Rate Lift

Pacvue’s platform and expertise have been instrumental in transforming our retail media strategy … The results speak for themselves – we’ve seen a dramatic improvement in sales, conversion rates, and overall return on ad spend.”

Rory Patterson Senior Manager, eCommerce, Instant Pot Brands
+260% increase in Sales
+22% increase in Conversion Rate
+54% increase in ROAS
+102% increase in Share of Voice

The ability to dynamically adjust budgets and bids has allowed us at WPP Media to capture incremental sales while keeping efficiency well above benchmark.”

Yasmine Aljabri Senior Executive – E-Commerce, WPP Media
+186% Increase in Sales
+81% Increase in ROAS 
+48% Increase in CTR 
+20% Increase in Conversion Rate 

It’s incredible to see over €800,000 back in our coffers in just one year. Pacvue and Kiliagon have become indispensable partners in optimizing our Amazon profitability.”

Pierpaolo Cavaliere Group Credit Manager, Haier Europe
€800K in Recovered Revenue 

The results were clear: improved efficiency, stronger conversion rates, and measurable incremental revenue.”

Bruna Formagio Performance Marketing Manager, Panasonic
+99% Increase in Total Sales
+83% Increase in New-To-Brand Sales
+33% Increase in iROAS

Pacvue’s Commerce Operating System gave us the integrated visibility and control we needed to maximize Mitchum’s performance.”

Yana Borokhov Vice President, Retail & Search Engine Marketing, Horizon Media
+13% Average Weekly Revenue Lift
+19 Improvement in Best Seller Rank
+5% Paid Search Revenue Lift
+3% Paid Search Conversion Rate Lift

Pacvue’s platform and expertise have been instrumental in transforming our retail media strategy … The results speak for themselves – we’ve seen a dramatic improvement in sales, conversion rates, and overall return on ad spend.”

Rory Patterson Senior Manager, eCommerce, Instant Pot Brands
+260% increase in Sales
+22% increase in Conversion Rate
+54% increase in ROAS
+102% increase in Share of Voice

The ability to dynamically adjust budgets and bids has allowed us at WPP Media to capture incremental sales while keeping efficiency well above benchmark.”

Yasmine Aljabri Senior Executive – E-Commerce, WPP Media
+186% Increase in Sales
+81% Increase in ROAS 
+48% Increase in CTR 
+20% Increase in Conversion Rate 

It’s incredible to see over €800,000 back in our coffers in just one year. Pacvue and Kiliagon have become indispensable partners in optimizing our Amazon profitability.”

Pierpaolo Cavaliere Group Credit Manager, Haier Europe
€800K in Recovered Revenue 

The results were clear: improved efficiency, stronger conversion rates, and measurable incremental revenue.”

Bruna Formagio Performance Marketing Manager, Panasonic
+99% Increase in Total Sales
+83% Increase in New-To-Brand Sales
+33% Increase in iROAS

Unlock full-funnel Amazon growth in one Commerce Media OS.

Plan, activate, and optimize across Sponsored Ads, DSP, and AMC with the visibility and precision needed to drive growth and protect margin.

Explore the platform

Retail-Aware Media Execution

Activate Sponsored Ads and DSP with bids and budgets informed by Buy Box, inventory, and pricing.

Share of Voice & Demand Expansion

Increase visibility across Sponsored Ads and activate AMC audiences to capture incremental demand.

Advanced Automation & AI Optimization

Scale performance with Pacvue Agent through conversational intelligence and agentic workflows that optimize bids, budgets, and dayparting.

Incrementality & Profitability Intelligence

Model incremental impact with AMCand connect media exposure, Net PPM%, inventory, and chargebacks to understand true ASIN-level profitability.

Unified Amazon & Commerce Visibility

Track media, retail execution, and operational performance across priority ASINs within a single operating system.

Experience the future of connected commerce — powered by Pacuve Agent.

Discover how Pacvue empowers teams to activate, optimize, and scale Amazon growth from one mission control.

FAQs

The next era of Pacvue is here

A shift in commerce media intelligence launches April 14.

 

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