Through the Lens: Join Pacvue & Darkroom to discover how AMC drives smarter campaigns, retail decisions, and holiday success.

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Streamline commerce and retail media

Pacvue helps brands and agencies optimize Amazon campaigns, Walmart Connect ads, and sponsored ads across 100+ retailers. Reduce costs, improve ROI, and grow smarter.

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Virtual Session
May 21, 2025
More Sessions 
Coming Soon…

Check out other Pacvue events to network with industry leaders and gain valuable insights to stay ahead in eCommerce.

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How Pacvue and Instacart Are Powering the Future of eCommerce and Grocery Retail

Join us for an inside look at how Pacvue and Instacart are transforming the grocery retail and digital advertising landscape. Featuring Instacart guest speakers Suzanne Skop, Senior Director and Head of Agency Partnerships, and Jeff Roland, Senior Director of Connected Stores Strategy & Planning, this session will explore how the two companies are building a more connected, data-driven commerce experience.

Virtual Session
May 21, 2025
More Sessions 
Coming Soon…

Check out other Pacvue events to network with industry leaders and gain valuable insights to stay ahead in eCommerce.

See Upcoming Events

In this session, we’ll dive into how this partnership empowers brands to:

  • Reach consumers across Instacart’s Marketplace, 220+ partner e-commerce sites, in-store on Instacart’s AI-powered Caper Carts, and media platforms like Google, Meta and NBCUniversal.
  • Leverage Pacvue’s advanced tools for campaign automation, optimization, and real-time insights
  • Connect with customers throughout the entire shopping journey—from discovery to purchase
  • Maximize full-funnel performance with data-driven strategies and seamless execution

Don’t miss this opportunity to learn how Instacart and Pacvue together are unlocking the next generation of retail media

Session Speakers

Melissa Burdick President & Co-Founder at Pacvue
Suzanne Skop Senior Director and Head of Agency Partnerships at Instacart
Jeff Roland Senior Director of Connected Stores Strategy & Planning at Instacart

Grow your business faster!

Discover how Pacvue can take you above and beyond your current goals — and help you imagine new ones.

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Instacart Deep Dive Virtual Session

February 27, 2025
Join us in this session to uncover how Instacart is transforming the future of eCommerce and grocery delivery.

Pacvue’s Executive Share Group collaborates to address key challenges in the eCommerce industry, recognizing that collective collaboration is key to finding solutions. Every quarter, Pacvue hosts a virtual session featuring curated content on the latest trends, data, and insights. These sessions bring together thought leaders to exchange ideas, discuss effective solutions, and provide actionable strategies.

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Winning the Digital Shelf: A Strategic CPG Guide for Retail Media & Commerce

Discover 5 best practices every CPG brand needs to compete and grow across Amazon, Walmart, Instacart, and more. From PDP optimization to real-time campaign activation, this guide shows you how to capture share, protect margins, and build long-term loyalty.

• Proven strategies tailored for Grocery, Health, and Beauty categories

• How to align ads with shopper intent for maximum ROI

• Real-world playbooks to activate around seasonal peaks and market shifts

Pacvue

Jolly Holiday Playbooks

2024 Prime Day Benchmark Report

  • Explore performance data from Amazon Prime Day 2024 in our benchmark report, which compiles eCommerce advertising data from thousands of brands across every major product category.
  • With in-depth data and benchmarks provided, you can dive into July’s Prime Day results as you evaluate strategies for upcoming tentpole events.
Pacvue

Jolly Holiday Playbooks

2023 Cyber 5 Unwrapped Report

  • 2023 brought significant changes to Cyber 5 week. Deals arrived earlier than ever, driven by a trend championed by Amazon through their Prime Early Access event that kicked off in October.
  • Uncover the key performance drivers from last year so you can fold them into 2024 planning.
Pacvue

2024 Prime Big Deal Days Prep Guide

  • Amazon Prime Big Deals Day is the official kickoff of the holiday shopping season, providing an unmatched opportunity for enterprise brands and agencies to drive significant revenue and gain new customers.
  • Prime Day Checklist: Key items to review, optimize, and setup before, during, and after Prime Day. Set expectations with CPC, ROAS, and DSP eCPM benchmarks from the last three July Prime Day events, along trends to expect by each metric.
Pacvue

2025 AI Strategy Checklist

Are You AI Ready?

  • With AI-powered tools transforming the way shoppers search, browse, and buy, success across retailers. It requires strategic content optimization, real-time automation, and smart use of platforms like Amazon Rufus and Pacvue Copilot.
  • This AI checklist arms you with 6 proven AI-powered tactics to get ahead of the competition. Learn how to boost product visibility, improve campaign performance, and optimize every retail media dollar with intelligent automation.
Pacvue

Fully optimize your workflows by enabling rule-based automation at each step of the retail media management lifecycle—from launch to expansion.

Advertising Automation

  • Rule-Based Automation
  • Budget Allocation Management
  • AI-Based Campaign Optimization

Let’s discuss how Pacvue’s platform can empower you to:

  • Maximize your cross-channel media strategy

    Amplify your advertising impact with a 360 view across 100+ retailers. Plan, execute, and analyze campaigns with precision to drive efficient growth and exceed your advertising goals.

  • Accelerate growth with unified sales data

    Gain a unified view of your sales performance across all retailers and marketplaces. Track progress, identify opportunities, and optimize your strategies to achieve maximum revenue.

  • Protect profitability with automated recovery

    Identify and automate the recovery of lost revenue streams from operational inefficiencies, ensuring you capture every dollar you’ve earned.

  • Turn insights into greater market share

    Analyze market trends, competitor performance, and your own share across retailers to identify growth opportunities and strategically expand your reach.

Find out how the Pacvue Commerce Operating System helps you drive growth and profitability:

  • Maximize cross-retailer performance by planning, executing, and analyzing campaigns with precision across 100+ retailers.

  • Accelerate growth with unified commerce data, giving you one source of truth to track performance, identify opportunities, and optimize decisions.

  • Accelerate growth with unified commerce data, giving you one source of truth to track performance, identify opportunities, and optimize decisions.

  • Turn insights into market share gains with real-time competitor tracking, Share of Voice analysis, and actionable commerce intelligence.

Book a demo

Find out how the Pacvue Commerce Operating System helps you drive growth and profitability:

  • Maximize cross-retailer performance by planning, executing, and analyzing campaigns with precision across 100+ retailers.

  • Accelerate growth with unified commerce data, giving you one source of truth to track performance, identify opportunities, and optimize decisions.

  • Accelerate growth with unified commerce data, giving you one source of truth to track performance, identify opportunities, and optimize decisions.

  • Turn insights into market share gains with real-time competitor tracking, Share of Voice analysis, and actionable commerce intelligence.