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Jovan

Jovan Nikolic

Turn Sales Insights into Prioritized Actions: a Q&A with Amazon & Pacvue

How Brand Analytics can support and inform your advertising strategy, new opportunities to inform eCommerce Sales and Advertising planning and execution, and more.

Guides
August 24, 2022

Beyond ROAS: The 5 Media Metrics You Need to Know

To run eCommerce ad campaigns to their fullest potential, you need to be able to measure them against your objectives. That means going beyond Return on Ad Spend (ROAS). Without a set of metrics that aligns with your campaign goals and business objectives, it’s easy to lose sight of the campaign purpose. In this eBook, […]

Prime Day 2022 CPC Report: How to Prepare for Q4 Deal Events

Prime Day 2022 advertising data and learnings, how to use Prime Day insights to prepare for Q4 deal events, and more.

Quiz Card
July 29, 2022

Amazon Performance Quiz Card

Are you maximizing every opportunity to drive profitable growth while decreasing revenue leaks? This Amazon performance quiz card will help determine if there are opportunities for your brand to improve. Marketing Agency Leaders and Professionals, eCommerce Directors, and eCommerce Sales Managers can leverage this quiz card to: … and much more! Fill out the form […]

Reports
July 21, 2022

Prime Day 2022 CPC Report

This report uncovers: ‍ Fill out the form to the right for insights such as: ‍ …and more! Fill out the form and download it today. ‍ The data included in this Prime Day 2022 CPC Report was sourced from Pacvue’s proprietary Amazon keyword tracking database, which includes data from hundreds of advertisers across small, […]

Q2 2022 CPC Report: Amazon, Walmart, & Instacart Performance Data

Learn the latest Amazon, Walmart, and Instacart advertising performance data.

Amazon Marketing Cloud in Action: Full-Funnel Campaign Impacts

How to convert Amazon Marketing Cloud data into actionable strategies, best practices and strategies to get started using Amazon Marketing Cloud, and more.

Reports
July 15, 2022

Q2 2022 CPC Report

Gain benchmark data for Amazon, Walmart, and Instacart in our quarterly CPC which compiles eCommerce advertising data from thousands of brands across every major product category. Pacvue combines our proprietary database with insights from Helium 10 for an unparalleled look into the current state of eCommerce advertising for brands, sellers, and agencies.   Our Q2 2022 […]

Exclusive First Look: Kroger and Pacvue Expand with On-site Advertising

Kroger advertising: how to get started on product listing ads on Kroger eCommerce sites through Pacvue.

Exclusive First Look: Sam’s Club & Pacvue Expand with On-site Advertising

Sam’s Club advertising: how to get started on samsclub.com with Pacvue’s new Sam’s Club advertising platform.

Guides
May 20, 2022

Guide: How to Win the Amazon Buy Box

The Amazon Buy Box is the holy grail for every Amazon vendor and third-party or “3P” seller. It provides a tremendous opportunity to generate sales due to its high impact on conversions. Whenever you search through Amazon and jump onto any product listing, it is hard not to notice the vast amount of information displayed […]

How To Optimize Your Full eCommerce Business for Prime Day

How to find (and fix) gaps in your product detail pages, inventory best practices to reduce out-of-stock issues, how to prepare your entire eCommerce team for Prime Day, and more.

Awards & Recognitions