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Tag: Networking Hardware

Networking Hardware

Merkle improved Cisco’s ROAS by 22% on Amazon

Overview  Merkle, a global customer experience management company, used Pacvue to help Cisco, a networking hardware company, with optimization and increase ROAS across five markets (United Kingdom, France, Germany, Spain, and Italy).  The Challenge  Cisco needed a more efficient way to manage eCommerce campaigns across multiple markets.  The Solution  Using Pacvue’s keyword research, rule-based optimization, […]

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