Popular cookware brand profitably scaled to 8 figure sales on Amazon in one year
The Challenge In 2022, a well-known cookware brand aimed at a lofty target: launch Amazon efforts and scale to 8 figures of revenue in less than a year. To achieve this profitably, the brand needed to ensure they were increasing their advertising spend month-over-month without diminishing Return on Advertising Spend (ROAS) in order to hit […]