About the Author
Dave Lee

Strategy & Trends
Understanding 1P Performance on Amazon: A Guide to Tracking Your Promotions Efficiently
Setting up promotional plans can help with seasonal sales, but consistent success with driving more awareness and conversions year-round requires analysis of your past successes.

Strategy & Trends
Weeks of Cover: Preventing Out of Stock Inventory, Lost Sales and SEO Ranking
The Weeks of Cover metric helps merchandising managers think of inventory in terms of time. By keeping a close eye on WoC, you can avoid inventory stock outs and lost sales.




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Awards & Recognitions







