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Jovan

Jovan Nikolic

Reports
January 13, 2023

2023 Retail Media Performance Report: Q4 2022 Benchmarks from Amazon, Walmart, & Instacart

Q4 2022 will be remembered for one of the largest holiday event pushes ever, with Cyber Monday sales reaching $240B alone. Despite that impressive activity, consumer sentiment and economic signals point to higher uncertainty in 2023. What does this mean for brands? To help you answer this question, we analyzed Q4 2022 retail media performance. […]

Ask Us Anything About Amazon Marketing Cloud: OneStone and Pacvue

Do you have questions about AMC or DSP, but have yet to be able to find answers? Good news, we’ve brought in the experts to help answer them!

Cyber 5 Performance: Results from Black Friday & Cyber Monday 2022

Get a first look at Amazon advertising performance during the 2022 Black Friday to Cyber Monday holiday shopping period.

Reports
December 7, 2022

2022 Cyber 5 CPC Report

How did Amazon ad performance hold up this Cyber 5 Weekend compared to previous years? With Prime Day in its typical July spot this year, and an additional tentpole event in October called the Amazon Prime Access Sale, the landscape ahead of Cyber 5 2022 looked a lot different than previous years with deals launching […]

Guides
November 29, 2022

Top 29 Marketplaces for CPG Expansion

For CPG brands, multi-marketplace advertising is one of the best ways to scale your revenue in 2022. Did you know 49% of consumers shop for consumer packaged goods online? Brands have a wealth of marketplaces they should consider to drive better online advertising results. Determining the best marketplace depends on several factors, including target demographics, […]

Guides
November 22, 2022

Top 3 Marketplaces for United Kingdom Expansion

For CPG brands, multi-marketplace advertising is one of the best ways to scale your revenue in 2022. Did you know 49% of consumers shop for consumer packaged goods online? Brands have a wealth of marketplaces they should consider to drive better online advertising results. Determining the best marketplace for your brand depends on several factors, […]

How to Optimize Retail Media Spend & Drive Results this Holiday Season – EMEA Edition

The peak holiday shopping season is almost here – are your retail media ads optimized to optimize sales?

Q3 2022 CPC Report

Guides
October 25, 2022

2022 Black Friday & Cyber Monday Ads Guide for Walmart and Amazon

To help your brand have the most successful Black Friday and Cyber Monday promotions, Pacvue has created an Amazon and Walmart advertising prep guide to help crush goals this season. In this guide, find the best ideas, insights, and strategies to help prepare for the busiest online shopping period of the year. Some key trends […]

Scale Your Reach: DoorDash & Pacvue Expand with On-site Advertising

How to get started advertising on DoorDash.com, DoorDash advertising opportunities to grow your brand, and more.

Guides
October 3, 2022

Kroger Advertising 101 Guide: Everything You Need to Know

Advertisers can grow their brand equity with Kroger, the third largest retailer in grocery eCommerce sales nationally, just behind Walmart and Amazon. As America’s largest grocery retailer, Kroger serves 60 million households annually nationwide. The grocery giant was also an early investor in the digital space, providing a substantial competitive advantage over legacy grocers. Kroger […]

Ask Us Anything About PPC Optimization: Destaney Wishon and Kyle Kirkwood

Amazon ads PPC optimization strategies, advertising strategy for Black Friday, and how to incorporate DSP into brands’ ad strategy.

Awards & Recognitions