Drive Growth on Prime Day with Pacvue
Welcome to Pacvue’s 2025 Prime Day Hub; your go-to source for tips, insights, best practices, and effective strategies to boost conversions, win your category and drive sales this Prime Day and beyond.
Your one-stop shop for winning strategies
Amazon Prime Day is an unmatched opportunity for enterprise brands and agencies to drive significant revenue and gain new customers. Starting your preparations as early as possible is the best way to ensure you can maximize profitability. We’ll provide the insights you need to dominate your category this year.
Prime Day Playbooks
2024 Prime Day Benchmark Report
- Explore performance data from Amazon Prime Day 2024 in our benchmark report, which compiles eCommerce advertising data from thousands of brands across every major product category.
- With in-depth data and benchmarks provided, you can dive into July’s Prime Day results as you evaluate strategies for upcoming tentpole events.
2024 Prime Day Prep Guide
- Amazon Prime Day, one of the summerās most anticipated events, is an unmatched opportunity for enterprise brands and agencies to drive significant revenue and gain new customers. Starting your preparations as early as possible is the best way to ensure a smooth and efficient Prime Day.
- But how should brands and agencies best prepare for Prime Day 2025 to ensure success? Explore our 2024 Prime Day Prep Guide
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140%
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91%
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Total purchase rates u0026 ROAS increase
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Read full case studyāIn this case, AMC Audiences functionality was announced in May, just two months before Prime Day.āÆ We adopted the feature immediately and built a robust customization tool and AMC audience template to make it easy for customers like GroupM to execute their custom strategy for Colgate.āāÆ- Melissa Burdick, President of Pacvue
Sabra for Amazon
72%
increase in return on ad spend
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