Now available on demand: Watch how retail media, AI, and measurement are reshaping commerce across Europe.

Pacvue for CitrusAd

Scale Commerce Media Across CitrusAd Retailers

Launch and optimize campaigns across CitrusAd’s retail network—where Pacvue Agent turns SKU-level signals into measurable performance and ROI.

Operate with product-level control across retailers.

Unify campaigns, bidding, and reporting across retailers to improve efficiency and maximize ROI with SKU-level control.

Cross-Retailer Campaign Execution

Manage campaigns across CitrusAd retailers with centralized control and consistent execution.

SKU-Level Control

Allocate budget and optimize performance at the SKU level to prioritize high-impact products and maximize ROI.

Automation & Optimization

Use automation and real-time auction data to adjust bids, budgets, and workflows to improve efficiency and ROI.

All-in-One CitrusAd Execution

How Pacvue powers CitrusAd performance

Execute campaigns seamlessly across retailers

Launch and manage campaigns across CitrusAd retailers with centralized workflows and control.
Standardize campaign structure, governance, and execution across retailers.
Manage products, categories, and budgets in one unified platform.
Scale execution across retailers and networks without added complexity.
See how multi-retailer execution drives scale

Understand what drives performance at the product level

Track SKU-level performance across retailers and campaigns.
Identify high-performing and underperforming products.
Allocate budget dynamically based on real-time performance signals.
Prioritize high-impact SKUs to improve efficiency and maximize return.
See how SKU-level control drives performance

Improve efficiency with automation and real-time control

Automate bids and budgets across retailers and campaigns.
Apply rules-based optimization to reduce manual work.
Improve efficiency with centralized budget pacing and adjustments.
Scale campaigns with consistent, automated execution.
See how automation improves efficiency

Pacvue’s Commerce Operating System gave us the integrated visibility and control we needed to maximize Mitchum’s performance.”

Yana Borokhov Vice President, Retail & Search Engine Marketing, Horizon Media
+13% Average Weekly Revenue Lift
+19 Improvement in Best Seller Rank
+5% Paid Search Revenue Lift
+3% Paid Search Conversion Rate Lift

Pacvue’s platform and expertise have been instrumental in transforming our retail media strategy. … The results speak for themselves – we’ve seen a dramatic improvement in sales, conversion rates, and overall return on ad spend.”

Rory Patterson Senior Manager, eCommerce, Instant Pot Brands
+260% increase in Sales
+22% increase in Conversion Rate
+54% increase in ROAS
+102% increase in Share of Voice

The ability to dynamically adjust budgets and bids has allowed us at WPP Media to capture incremental sales while keeping efficiency well above benchmark.”

Yasmine Aljabri Senior Executive – E-Commerce, WPP Media
+186% Increase in Sales
+81% Increase in ROAS 
+48% Increase in CTR 
+20% Increase in Conversion Rate 

It’s incredible to see over €800,000 back in our coffers in just one year. Pacvue and Kiliagon have become indispensable partners in optimizing our Amazon profitability.”

Pierpaolo Cavaliere Group Credit Manager, Haier Europe
€800K in Recovered Revenue 

The results were clear: improved efficiency, stronger conversion rates, and measurable incremental revenue.”

Bruna Formagio Performance Marketing Manager, Panasonic
+99% Increase in Total Sales
+83% Increase in New-To-Brand Sales
+33% Increase in iROAS

Pacvue’s Commerce Operating System gave us the integrated visibility and control we needed to maximize Mitchum’s performance.”

Yana Borokhov Vice President, Retail & Search Engine Marketing, Horizon Media
+13% Average Weekly Revenue Lift
+19 Improvement in Best Seller Rank
+5% Paid Search Revenue Lift
+3% Paid Search Conversion Rate Lift

Pacvue’s platform and expertise have been instrumental in transforming our retail media strategy. … The results speak for themselves – we’ve seen a dramatic improvement in sales, conversion rates, and overall return on ad spend.”

Rory Patterson Senior Manager, eCommerce, Instant Pot Brands
+260% increase in Sales
+22% increase in Conversion Rate
+54% increase in ROAS
+102% increase in Share of Voice

The ability to dynamically adjust budgets and bids has allowed us at WPP Media to capture incremental sales while keeping efficiency well above benchmark.”

Yasmine Aljabri Senior Executive – E-Commerce, WPP Media
+186% Increase in Sales
+81% Increase in ROAS 
+48% Increase in CTR 
+20% Increase in Conversion Rate 

It’s incredible to see over €800,000 back in our coffers in just one year. Pacvue and Kiliagon have become indispensable partners in optimizing our Amazon profitability.”

Pierpaolo Cavaliere Group Credit Manager, Haier Europe
€800K in Recovered Revenue 

The results were clear: improved efficiency, stronger conversion rates, and measurable incremental revenue.”

Bruna Formagio Performance Marketing Manager, Panasonic
+99% Increase in Total Sales
+83% Increase in New-To-Brand Sales
+33% Increase in iROAS

Unlock CitrusAd growth in one Commerce Media OS.

Unify campaign execution, SKU-level optimization, and reporting across CitrusAd retailers to operate with precision and control.

Explore the platform

Cross-Retailer Media Execution

Activate and manage campaigns across CitrusAd retailers with centralized control and consistent execution.

SKU-Level Performance Optimization

Optimize campaigns at the product level using real-time performance data to prioritize high-impact SKUs and improve ROI.

Advanced Automation & Optimization

Use rules-based automation and real-time auction data to adjust bids, budgets, and workflows for improved efficiency.

Budget & Bid Management

Control spend across retailers with pacing, alerts, and dynamic adjustments to capture the highest-impact opportunities.

Unified Performance Visibility

Track campaigns, products, and performance across retailers in one system to enable faster, data-driven decisions.

Ready to grow your business with CitrusAd?

Scale your retail media strategy across networks with automation, insights, and unified control

FAQs

The next era of Pacvue is here

A shift in commerce media intelligence launches April 14.

 

Be the first to know.

No thanks, I’ll pass.
Close the CTA
00
Months
00
Days
00
Hours
00
Minutes
00
Seconds