Celebrity Commerce Media Rumble
Commerce media’s biggest debates. The industry’s sharpest voices. One champion crowned. An invite-only experience for the leaders defining what comes next.
Date
June 22 – 26, 2026
Location
Cannes, France
event
Cannes Lions International
Festival of Creativity
Celebrity Commerce Media Rumble
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Tuesday, June 23, 2026
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4:00 – 6:00 pm CEST
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Morrison’s Pub
The conversations that matter most rarely happen on the main stage. This is one of them. Presented by Pacvue and sponsors QSIC and Zitcha, the Celebrity Commerce Media Rumble brings together a select group of commerce media thought leaders for a bracket-style debate unlike anything else at Cannes Lions. Co-hosted by Melissa Burdick and Eric Franchi, the session puts commerce media’s most consequential questions directly in the hands of the industry’s most credible voices and lets them fight it out.
It’s a fast-paced, high-signal session designed for leaders who want more than a keynote. Across multiple rounds, they’ll go head-to-head on the strategic questions your organization is already wrestling with until one position, and one voice, rises to the top. Competitors include Andrew Lipsman, Colin Lewis, and Kiri Masters, with more to be announced.
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Andrew Lipsman Founding Advisor and Strategist, Colosseum Strategy -
Melissa Burdick President & Co-Founder -
Kiri Masters Retail Media Industry Analyst, Retail Media Breakfast Club -
Eric Franchi General Partner, Aperiam -
Colin Lewis Retail Media Columnist, InternetRetailing.net
Limited Capacity Event
This is a limited-capacity event for senior brand and agency leaders. Submit your interest to receive an invitation.
